A.K.A.,

South Bethlehem's Chili Cook-off, or -
THE kickoff to the summer festival season.

Wednesday, April 17, 2013

DYK #12 SPRING CITY-WIDE SIDEWALK SALE

This Thursday, April 18th, marks the beginning of the Spring City-Wide Sidewalk Sale!
For all those bargain-shopping aficionados, this is the time to browse through boutiqueson both North and South Bethlehem. There will be various fantastic items with hugediscounts and perks. Sophistikate is offering free manicures before shopping for 50%off on select inventory, while Hand Cut Crystals is selling Swarovski Stretch lightening bracelets for $21. The deals also stretch to food vendors, such as Station's CafĂ©,on the North Side, which is giving out a free pretzel for every two purchased.This even offers a novel activity that is great for the family, friends, and forsome money conscious students. While this the Spring Sidewalk Sale is a great time to purchase some great merchandise, it is also a perfect time to discovermore of Bethlehem and contribute to the small businesses that make Bethlehema growing cultural hub.

Taylor Siegle, Lehigh University, '13 

to read more check out here.


Lehigh University offers many courses in the Baker Institute for Entrepreneurialism, Creativity and Innovation that give students an opportunity to learn from other entrepreneurs in business and in society. One course offered in the spring is ENT 198: Art Entrepreneurship Community. In this course, students explore the dynamic relationship between art(ist), producer (public, private, single & multiple) and audience. A significant part of their learning is through applying their own talents to the annual Spring on Fourth festival. Through this practicum, students have seen the impact of their work in terms of relationship building between the South Bethlehem business community and the campus. 

They have also been given a great opportunity to see how a festival impacts local businesses. These local businesses are the backbone of the local economy; and students are learning all of their owners by name - and not by name tag. They have become very familiar with the assets of the community around their campus - and are coming to understand the value and shared responsibility of supporting a local economy through events and festivals that raise the quality of life for all citizens who live and work in the same zip code.



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